Which of the following is a terminal concession revenue area?

• A. display advertising
• B. arcades
• C. speciality shops and stores
• D. food and beverage

Answer: (A)

Terminal concession revenue areas are spaces within the airport terminal where revenue is earned by leasing space to third-party operators. Display advertising fits this model because ad space is leased to advertisers, creating a steady, landlord-type revenue stream that is tied to the terminal space itself rather than to selling goods or services. It’s a passive, contract-based source of income with pricing based on impressions or time, and it doesn’t require the airport to manage inventory or operate a business. In contrast, specialty shops and stores and food and beverage are traditional retail and dining concessions that depend on day-to-day operations, inventory, and service. Arcades may exist but are not as universally standard as a primary terminal concession area. So display advertising is the best example of a terminal concession revenue area.